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Marketing Juridique

Upcoming Events: M-Club

In 2004, the M-Club was created to be a formal network of high-level managing partners, and support staff executives (marketing managers, business development officers) that supports and promotes the strategic management and business development plans of business law firms.

Brussels, Belgium – 23/09/2008

Topic: How to boost your Practice Groups/Departments

Discussion Points:

How to establish interlinked profit centres and business units

A tailored marketing budget

Departments and leadership

How to ensure cross-selling between departments

A modern law firm is increasingly built up out of practice groups. We will assess the best techniques to ensure that departments in a law firm are better managed and coordinated.

Location: Le Meridien Brussels

Paris, France – 26/09/2008

Topic: Partners v the rest of the firm: how to improve the relationship between the two

Discussion Points:

How can marketing managers & business development officers gain more legitimacy and respect?

Alternatives to keep the best senior associates

From frustration to motivation

Gaining more responsibilities in the firm

Location: Club Saint James

For more information, please visit www.m-club.biz/

Last updated - 23 avril 09

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